Rakuten Web Search

Rakuten Web Search functions as a localized digital navigation portal that converts traditional search engine usage into transactional e-commerce value. The platform features an integrated reward matrix where users accumulate virtual search slots ("mouthfuls") by conducting keyword searches, which are automatically pooled into a daily point-back mountain split to earn Rakuten Points. It connects directly with the wider Rakuten ecosystem, offering advanced tab sorting for web results, shopping deals on Rakuten Ichiba, video media, travel bookings, and real-time point balance dashboards. Available through web browsers, a dedicated mobile application, and browser extensions, the portal delivers high practical value to daily Japanese consumers and avid point savers looking to monetize their routine browsing habits to fund future digital marketplace checkouts.